NEW YORK – March 19, 2012The Earnest Sewn Co. introduces Men’s Signature Selvage Denim for Spring.

The jean, made from Japanese Denim  produced exclusively for The Earnest Sewn Co., has “finished selvedges”, with the edges of the denim finished as part of the weaving process by the antique shuttle loom, preventing the edges from unraveling.

Bringing old-school necessities into new-school trend, The Earnest Sewn Co.’s Spring Selvage caters towards the true denim purist; at 14.5oz in weight, it is a true work of art. “Earnest Sewn has always stood for product integrity and this choice of Selvage is a true testament to our commitment to denim for people who love denim.

It’s a jean that guys should wear in without washing  for as long as possible and break into their personal wear pattern. Complete Fashion Article…

Comments Off Posted by Chelsea Need on Tuesday, March 27th, 2012


The double dutch queen. A throwback dressed in leather with extra long laces dangling carelessly.

A few scuffs here and there tell tales. At the collar, a perforated nod to Frye history: the year 1863.

Comments Off Posted by Chelsea Need on Tuesday, March 27th, 2012


LOS ANGELES – March 20, 2012 -  Maria Menounos was spotted leaving the Dancing With The Stars after-party wearing a Butter by Nadia dress!  The Extra! host looked gorgeous in the Crossover Dress in Big Red Stripe ($356)!

Comments Off Posted by Chelsea Need on Tuesday, March 27th, 2012


NEW YORK – March 20, 2012Cindy Crawford was spotted in Earnest Sewn jeans while running errands in Beverly Hills.

The super-model graced the streets in her Harlan 415 New Wiltwyck’s, $198.00.

Comments Off Posted by Chelsea Need on Tuesday, March 27th, 2012


An exciting new addition for the spring summer season, Lacoste introduce an elegant take on the classic espadrille in the form of the Fabian.

European in styling, the Fabian is the ultimate in chic for the city dweller or relaxed breaks by the beach.

Featuring a canvas upper with elasticated detailing for ease of wear the Fabian features a delicate bow to add a feminine twist to this lightweight summer essential. Complete Fashion Article…

Comments Off Posted by Chelsea Need on Tuesday, March 27th, 2012


Queen of The BridesWhy pretend to be a princess for a day when you can arrive adorned with the regalia of a queen?  A growing number of brides are referencing their heritage for bridal inspiration from the ancient thrones of Africa. They are taking their cues from Cleopatra, Nefertari, Makeda, and Queen Kahina of Egypt. Complete Fashion Article…

Comments Off Posted by Beth Phoenix on Thursday, February 16th, 2012


fahad hussayn at pfdc loreal paris bridal week day 2The PFDC L’Oréal Paris Bridal Week is being produced by Catwalk Productions, with event coordination by R-Team, set design by Hamza Tarar, official photography by DragonFly and public relations by Lotus. The Black Carpet for PFDC L’Oréal Paris Bridal Weekis sponsored by Damas.

Fashion Show: Fahad Hussayn

Day 2 of the PFDC L’Oréal Paris Bridal Week was opened by Fahad Hussayn with his collection entitled ‘Raat Raakh’ which was inspired by an epic tale of a night traveller, a bride, who has lost love and is seeking another. Through this collection, Fahad Hussayn endeavoured to materialise the story of her journey and of all those who come between this world and her’s with his signature edgy grandeur and intricate couture detailing.

A tribute to the beauty of the night with multi-cultural influences, Fahad Hussayn introduced his interpretations of the Christian bride, a Parsi bride, the friends who surround the bride, a Nawab, a Muslim bride and her family. Using a variety of fabrics for ‘Raat Raakh’ such as cotton, cotton nets, pure Mughal jamavar, chiffon, velvet, suede, faux fur and silks with sleek cuts and straight lines with volume and drapes, the embellishments used were resham, zardozi, crystal work and appliqué. The collection was predominantly black, but also highlighted shades of night fall.

Speaking about Bridal Week Fahad Hussayn said, PFDC L’Oréal Paris Bridal Week is a really exciting blend. PFDC has proven to be consistent and is striving towards excellence, the shows are organised in a very industrial manner, taking fashion and the business of fashion to where it belongs.”

Born in Faisalabad, Fahad Hussayn graduated from Beaconhouse National University in Lahore with a degree in Textile Design. Adept in bridal couture clothing, formal and evening wear, Hussayn’s designs celebrate tradition and intricacy meshed with modern sensibilities. In 2007, he opened his atelier and is now successfully stocking his collections in stores across the country and internationally, in India and Dubai.

Fahad Hussayn has been nominated twice at the Lux Style Awards in 2008 and in 2009 for Emerging Talent and Menswear Designer categories, respectively. Indeed, Fahad Hussayn’s couture looks to provide its clients with high end fashion and trousseau clothing; pure grandeur blended with the right amount of edge being their key design philosophy.

Comments Off Posted by tomy jeck on Tuesday, December 20th, 2011
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loreal bridal

Just like the commendable joint venture of Pakistan Fashion Design Council (PFDC) and L’Oréal Paris, the PFDC L’Oréal Paris Bridal Week 2011, there is something freaky yet splendid. Other than the conventional red carpet, the PFDC L’Oréal Paris Bridal Week 2011 is going to have the exceptional “Black Carpet” for the first time in Pakistan’s fashion history.

Where red is the symbol of glam and style, the black depicts the elegance and passion. This is how the Black Carpet of PFDC L’ Oréal Paris Bridal Week 2011 aims to endow the mesmerizing feel to all fashion designers, fashion models, makeup artists, stylists and to all fashionistas and celebutants to walk over. Photographers will have the opportunity to capture the dazzling steps of participants making PFDC L’ Oréal Paris Bridal Week 2011 Black Carpet memorable for the many forth coming Pakistani fashion weeks.

Comments Off Posted by tomy jeck on Monday, December 19th, 2011
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david-and-victoria-beckhamWe are now going to pay attention towards some of the famous couples in the fashion industry. It is going to include models,designers, athletes, photographers and other famous personalities who have been together for long in terms of their work in the fashion field. Some famous couples in the fashion industry are: Stefano Gabbana and Domenico Dolce, soccer player David Beckham paired with Victoria Beckham and lastly Lisa Mayok and Jeff Halmos.

In the fashion industry, the couple, Domenico and Stefano is popularly known as the Dolce & Gabbana brand (D&G). These two couturiers have been together in supporting each other for having been the founders of the Dolce & Gabbana fashion house. The couple met in 1982 and with in no time they developed a personal as well as professional chemistry. Thus, began their work on clothing material and build a whole empire together. Their business is running proficiently despite the separation of the famous couple of the fashion industry in 2005. The couple did not let their professionalism die. David Beckhams should not be forgotten when talking about the famous couples of the fashion industry.

David Beckham has gain a lot of recognition for his just-released campaign image for the new fragrances. He launched this third fragrance promoted to give a masculine image. His wife, Victoria Beckham has surprised everyone in the industry by carrying a chic and successful label. She has launched a secondary dress collection that will be coming soon in spring 2012. This will be named Victoria by Victoria Beckham. The good thing about this launch is that it is more structured, inspired by some cartoon characters, scallops, pleating and cat prints.

Lisa Mayok (Vena Cava) and Jeff Halmos (Shipley & Halmos) is the famous couple who have tried to stay stylish even off the clock. The couple of the fashion industry lives in New York and gives style advice on dispense grooming, traveling, shopping and lighting techniques for the room. Jeff’s fashion statement is to wear the same collared shirt and a pair of slim jeans along with desert boots every day. Lisa’s thinks fashion can be stated as being obsessed with light bulbs as they have an aesthetic effect on the room’s ambience.

Comments Off Posted by Bill Gareis on Wednesday, August 3rd, 2011


Lady Gaga Fashion IconLady Gaga is the newest addition to the roster of fashion icons like Sarah Jessica Parker, Nicole Kidman, Iman, Kate Moss and many others to receive the CFDA Fashion Icon Award, but the question is does she really fit into the list!

Gaga is certainly not as influential as Parker nor is she an epitome of creative beauty like Kidman, obviously no feminine soul would want to wrap herself in raw meat or would want to walk the street in ripped fishnet worn over thongs panties, when it’s almost freezing outside.

She may not be what you call feminine beauty, or a piece of elegant delicacy, but she certainly is a piece of grand artistry, which breaks the monotony of red carpet glamour. Her style doesn’t inspire the wardrobes of others, but everyone wants to look at her or anticipate about what Gaga is wearing tonight! She may not have the power to move and sell fashion merchandise as Kate Moss but she does have the guts to stand alone in her freakishness, functioning successful and raw.

Complete Fashion Article…

Comments Off Posted by Richard Williamson on Tuesday, June 21st, 2011
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