Allude

Allude has stood for its fine luxurious cashmere knitwear since its debut in 1993. Andrea Karg, a native from Düsseldorf, now resident of Munich, Germany is the managing director of Allude and Member of Women's Advisory Board at Unicredit Bank AG.

Andrea Karg is the German fashion designer with her latest hits Allude Spring Summer 2011 Collection at Mercedes Benz Fashion Week Berlin 2011 which she termed as termed "FEU ROYAL” translated literally as 'regal fire' and her Allude Autumn/Winter 2010-2011 inspired from series of poems by German Poet Albert Ostermaier present true reflection of her material`s sensibility.

The brand Allude is known across world with more fame in Europe due to proficient cashmere knitwear. It was its recognition that took Allude to New York at Mercedes Benz Fashion Week last September.

Allude’s owner Andrea Karg spent her early years working as a model after completing her law degree. Working in Europe’s fashion capitals she piled innumerable experiences as part of the fashion industry. She left legal affairs behind in 1993 and invested in her passion for fashion recognizing her vision of a brand with international distribution and thus established one of the most successful cashmere enterprises in Germany; with the launch of a self-designed cashmere knitwear collection branded “ALLUDE”.

Materials of brand Allude include cashmere and silk for winter ranging from finely woven to a thick wintry knit and cool and cozy for the summer with linen, cotton or viscose having ever changing looks. Allude owns combinations that are sexy, flamboyant and elegant in color tones and motif with Andrea Karg being the spirit behind. The brand designer and managing director, Andrea Karg herself motivates fashion in women with her chic and classy silhouettes.

Urban and cosmopolitan Allude collection with twin-sets, tank tops, hand-knits, polo necks, V-necks or round-necked jumpers and jackets is the factor keeping fashion alive. Outfits that are figure hugging, wide and relaxed with color-coordinated accessories to supplement the collection show yarn’s fineness. "Is there a more beautiful material than cashmere? Not for me! I love the fine touch and the yarn's versatility," remarks Andrea Karg.

Brand Allude with a genuine fashion designer Andrea Karg behind is a woman of excellence leading with cozy cashmere attires.